CRIBZ, the online property assistant built specifically for millennials, is now available on Google Assistant. The launch comes on the heels of the real estate app’s launch on Facebook Messenger last month – making it the first real estate app on both platforms to target Gen Y users in Australia.

CRIBZ was founded on the premise that the conventional property search process is outdated. “Most real estate sites start with the location as the first question and then give you a bunch of classified ads from agents,” Peter Esho, CEO of CRIBZ, told Your Investment Property.

“We start with more important questions: Your budget, transport options and lifestyle preferences. We do this in a conversational format, serving neighbourhood suggestions in guide format as results. Once the investor knows the right neighbourhood, they can commence their search for individual properties.”

CRIBZ provides a comprehensive guide to 45 Sydney neighbourhoods, scoring each on criteria such as:

  • Budget (summarises the latest buy and rent prices)
  • Demographics (gives users more info about their potential neighbours)
  • Mobility (measures users’ transit times to and from work)
  • Internet (evaluates the neighbourhood’s internet speeds)
  • Fitness (measures access to gyms and health clubs)

CRIBZ is currently available on both Facebook Messenger and Google Assistant in an open beta. “We plan to have a functional Amazon Alexa app by early 2018. We intentionally didn’t build a native app as it’s tedious to get users to visit the app store and download it,” Esho said.

While the app is only available in Sydney right now, Esho wants to expand to new cities in 2018. “Focus for now though is firmly on Sydney – the largest real estate market in Australia.”

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