6 ways to avoid dirty selling tactics

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Houses in Australia’s major cities are now some of the most expensive in the world and real estate agents’ tactics are regularly inflating prices. Here’s six ways to avoid over-paying

According to some recent studies, the median house price in Australia’s capital cities is, on average, 6.7 times higher than the median household income. This makes it among the top five most expensive property destinations. 

This will come as no surprise to anyone currently attempting to purchase a house in any of our major cities. A shortage of new land releases and strict planning and development laws mean this situation is not set to change any time soon. 

Warwick Brookes, president of the Real Estate Buyers Agents Association of Australia (REBAA) says tactics used by real estate agents who work for vendors also make a major contribution to forcing buyers to pay too much. 

“That’s their job,” he says. “They’re not your best friend. They are working for someone else to sell the property for the highest possible price. 

“Essentially what happens is if a vendor’s agent knows someone will over-pay they will make them over pay and it’s fairly easy to make someone pay 10-15% more than they should.” 

Brookes says there are six steps that all buyers can take to improve their prospects of negotiating a lower price for their next property. 

“In times like this it is more important than ever that buyers research the market, find out how much they can comfortably spend and stick to their budget,” he says. 

  1. RESEARCH THE MARKET

This is the best way to make sure you don’t get hoodwinked by vendors’ agents. Brookes says the starting point should be to decide exactly what you want in a property and where you want it to be located. 

“Most people buy a house on average once every seven years and they buy based on emotion, on what they want and they are more likely to pay more for something they really want. 

Avoid casting your net too broadly. Comparing similar properties in different suburbs, for example, means you may not be comparing apples with apples. Likewise, if you limit your research to looking at properties a vendor’s agent tells you are comparable, you may end up mislead about how much you need to pay. 

The best way to find out what is really going on in a market is to attend auctions and ask agents what prices recently-sold properties have actually fetched. You might have to talk to a few competing agents to get the real story about recent sales.

  1. GET BUILDING AND PEST INSPECTIONS

It’s essential to get professional building a pest reports to understand the total cost of any work you will need to do on a property but don’t fall into the trap of paying for these expensive reports on properties you can’t really afford. 

“If a home is quoted as being in the $400,000 to $450,000 range most people believe they will be able to buy it for $400,000 but, in fact, the reserve is over $450,000. The agent knows you can’t afford to buy it but they want you involved to create competition with other potential buyers and inflate the price,” says Brookes.

 

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Top Suburbs : wickham , glendalough , reservoir , red hill , muswellbrook

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6 Responses to "6 ways to avoid dirty selling tactics "

  • Geoff says on 16/11/2012

    Of course Brookes will cast aspersions on real estate agents,thats how he makes a living. Pehaps he should go into politics next, he's made for it.

  • Pascoe says on 15/11/2012

    Tony, "buyers are liars and vendors are cheats." You forgot "and real estate agents are crooks" in your quote.

  • Kathryn Hopson says on 15/11/2012

    After 20 years in the Realestate business running our own office after the global economic crisus, we have walked away. We have seen the best of human nature and the worst, but through it all we always kept our dignity and integrity. We are well known in the local community supporting many Not for profit organisations and it's great to walk down the street and get a friendly wave and nod. Now we are working in the community for other community business's and loving it. We as Realestate agents worked to the highest standards studying and keeping up todate with Law Compliance and regularly updating our qualifications. We really understood where our vendors were coming from. We didn't aim for the multimillion dollar sellers just the mums and dads doing it tough, we sold their properties and got them the best prices. In turn the buyers were happy with their new homes and we got to meet some wonderful down to earth people . One couple who were getting married couldn't afford a wedding photographer so we stepped in and did it for them free of charge of course. Many a time as a family business The owner of our business would be up at a rental property fixing a light as the pensioner couldn't afford a call out from an electrician - often it was just a simple light bulb change. We helped clean up yards for vendors and got rid of rubbish for tenants. We were on call seven days a week every day (including Christmas and holidays) and through it all we kept on helping each and every person who walked into our office call us old fashioned - but we like to call it customer service! It is sad to see people comment with "Never trust an agent" maybe you never met the right one! Look for the family owned independants you may be very surprised. Cheers

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